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Free AuditsConsultations The interested decisionmaker often prefers to speak in person rather than to exchange virtually. To convert your most mature Leads into customers, you can offer them the opportunity to benefit from a free audit, a consultation on a specific subject or even a demo request. This is what we are doing here by offering you an Audit of your Marketing strategy . Quote Requests Its like the ultimate content but you will only offer it to a handful of Leads. The reason is simple a quote request is very engaging and few Leads will be ready to request it, especially if your solution is complex and your sales cycle is long.
Content to retain your customers This th step is often neglected by companies doing Inbound Albania WhatsApp Number Marketing. Its a shame. We know that winning a customer costs more than retaining one. In addition, one of the great strengths of the Inbound Marketing strategy is that of significantly improving the average lifespan of a customer. If you work on the subject well, you can even make your customers your best ambassadors. here are the types of content that are easy to explore Newsletters Send your customers a newsletter at least once a month.

Naturally, you can talk about yourself, but the idea is rather to offer your customers content with high added value to improve their daily lives. Subscribe to our Inbound Marketing Newsletter to receive our best articles every week CoMarketing This is my favorite content format in Inbound Marketing. The idea here is to create content in collaboration with a partner, a client or an influencer in your field of activity. In the specific case of loyalty, this cocreation will therefore be done with your customers. CoMarketing content can take different forms customer case, video, podcast, physical workshop, etc. Up to you ! Social Network posts at the heart of the Inbound Marketing strategy
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