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They need support in selecting or using products and services. The most important word that should guide you when entering conversational commerce and implementing chatbots into your business is one thing - convenience . Chatbot ecosystem – performance .pl Fig. Chatbot ecosystem - a list prepared by Business Insider Chatbot – advantages of using it for marketers and consumers Advantages for marketers: Relieving the customer service department, increasing the level of customer satisfaction - bots are able to answer standard questions.
Acquiring new customers who spend most of their time on mobile, Possibility to complete the purchase journey from mobile ads, Greater user involvement – during the conversation, the bot learns the preferences of a potential customer and meets his needs, Chatbots photo retouching are still new on the market, Possibility of gaining a competitive advantage, Advantages of using chatbots for the consumer: No need to leave the messengers I use (example: I'm talking to a friend and we're making an appointment to go to the cinema via Messenger - I buy tickets without leaving the application), Possibility to remember the user's profile preferences, sizes, etc.
This will make shopping even faster, and this is essential on a mobile device, Possibility to ask for details (FAQ built into bots), A friendly medium for content distribution - more and more news websites use chatbots (including Wall Street Journal, TechCrunch. Of course, chatbots also have their disadvantages - we are limited by technology and the costs of its implementation. Especially if we create an original tool to operate our application. Chatbot in instant messengers Facebook is intensively developing and testing new capabilities of its Messenger messenger on mobile, and for good reason. In the Facebook application, you can view news links appearing on our newsfeed without leaving the application.
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發表於 2023-10-11 17:16:57